YOUR VIRTUAL MAKEUP TRY-ON

Susan Sabet
May 11, 2020
1 min read

M∙A∙C is making online shopping in the age of social distancing easier than ever through its new Virtual Try-On feature, which lets consumers instantly sample products on pictures or live videos of themselves before ever making a purchase.

To get started, consumers should visit MAC’s Virtual Try On page and choose a product to sample. Users will then be prompted to enable their live camera or upload a photo of themselves or a model. From there, consumers can test out various swatches to instantly find the right shade before making a purchase. For further assistance, consumers can also chat live with a M∙A∙C artist.